The Google Grants programme helps thousands of organisations promote their websites via the Google AdWords system. Organisations that are eligible will share Google's philosophy of community service in areas such as science & technology, education, public health, the environment, youth advocacy, and the arts and will be given free AdWords spend for branding, fundraising and volunteer recruitment.
When people search on Google using one of your keywords, i.e. 'Nepalese charity' your ad appears next to the search results & people click your ad to see your website. You're advertising to an audience that's interested in your organisation because you've created a relevant ad and chosen relevant keywords to describe your efforts. The value of the monthly advertising that your organisation receives is wholly dependent upon the performance of your account and can vary between £200 and £6000.
Find out more about the Google Grants programme.
We have worked with a number of Google Grants charities - local, national and global - and we believe that we have refined the process very effectively to get the best out of the programme for our clients. Find out more about how we can help you.
