SEO is the process of improving the volume/quality of web traffic from search engines. Typically, the earlier a site appears in the search results list, the more visitors it will receive. Good web developers build sites that will get found organically but there are now billions of web pages vying for attention so to be at the top of Google under all of your relevant keywords is an unrealistic goal. 

If anyone promises that they can do it for you they are either fibbing, cheating or called Sergey Brin. Google changes its algorithm (the clever geeky thing which determines who appears where) hundreds of times a year so SEO is never set in stone. 

After years of talking to cowboys & magicians we finally met a guy who knows his stuff. Ladies and gentlemen, may we present... Tom Shurville from Distinctly Digital. 
Whilst he is fluent in Geek, he also speaks plain English, delivers what he promises and can help you craft a realistic and achievable SEO plan. He's very Mustard - hard working, customer focused and a lot of fun - and we really enjoy working with him as do over a dozen of our clients. Go on, call him on 01923 728191.